Use Sample Outbound Email Templates

Hey {{first_name}}!

I noticed that you're on [COMPETITOR]. Is your team facing challenges with [PAIN POINTS]?

At [YOUR COMPANY], we're helping companies like [CUSTOMERS] with [VALUE PROP].

Would you be interested in learning more about [VALUE PROP]?

Best,
[SIGNATURE BLOCK]

Hi {{first_name}},

Switching tools, especially [SOLUTION], can be painful. But dealing with [PAIN POINTS] was even more terrible for [CUSTOMER CASE STUDY].

[CASE STUDY QUOTE]

Let me know if you'd like to schedule time next week to see [YOUR COMPANY] live.

Thanks!
[SIGNATURE BLOCK]

{{first_name}}, I’m confident that [YOUR COMPANY], being designed from the ground up, will easily scale with teams like yours… but I’m wondering what you think?

Thanks!
[SIGNATURE BLOCK]

Hi {{first_name}} - Saw you got a new gig recently — congrats! I know you used [PRODUCT] at your last company, so I wanted to drop you a note to see if you are interested in using us again at {{ company }}.

If you want a demo of the latest over here + talk through how we would fit into your current tech stack, you can grab time with me here [INSERT CALENDAR LINK]

Best,
[SIGNATURE BLOCK]

Call script:
Hey {{first_name}}, it’s [YOUR NAME] from [YOUR COMPANY], are they keeping you busy today?

Look I know I caught you cold here — do you mind if I level with you quickly and you can let me know if you think it’s worth a follow-up?

I saw you got a new gig recently — congrats! I know you used [PRODUCT] at your last company, so I wanted to drop you a note to see if you are interested in using us again at {{company}}.

Would it be worth a 30-minute walk-through of the latest over here + talk through how we would fit into your current tech stack?

Voicemail:
Hi {{first_name}} - I saw you got a new gig recently — congrats! I know you used [PRODUCT] at your last company, so I wanted to drop you a note to see if you are interested in using us again at {{company}}.

I’ll drop you an email as well, so feel free to call or email me back and we’ll find some time on our calendars to get into more detail.

Looking forward to hearing back soon!

Leave blank.

By the way, if you're already using something for [SOLUTION], I'd love to hear how it's going so far.

As you probably know, a major goal here at [YOUR COMPANY] is to [VISION].

And we continue to hear from [PERSONA] that [VALUE PROP].

If you want to explore us again, here’s a link to my calendar [INSERT CALENDAR LINK] - grab any time that is convenient for you.

[SIGNATURE BLOCK]

See previous call step.

Hi {{first_name}} - Congrats on your new gig! I know you used [PRODUCT] at your last company, so I wanted to drop you a note to see if you are interested in using us again at {{company}}.

Let me know if you want a demo of the latest over here.

Hi {{first_name}},

As a former [YOUR COMPANY] customer, you're probably pretty familiar with most of what we offer.

But, as a refresher, we have everything your team needs:
[PAIN POINTS]
[PAIN POINTS]
[PAIN POINTS]

Is it worth exploring us for your new gig?

You can reply back to this email or, if easier, you can grab time with me here [INSERT CALENDAR LINK].

[SIGNATURE BLOCK]

Call but no voicemail.

Hey {{first_name}}!

I'm {{sender_first_name}}, I work for a [YOUR COMPANY] that supports [INDUSTRY].

We’ve helped [CUSTOMERS] with [VALUE PROP].

Would love to talk with someone at {{company}} to learn how y'all handle [PAIN POINTS].

Are you the right person to talk to?

Cheers,
[SIGNATURE BLOCK]

Hi {{first_name}},

As I mentioned before, we’re helping companies in the [INDUSTRY] with [VALUE PROP].

We've been able to help [CUSTOMER CASE STUDY WITH QUANTIFIABLE RESULT].

Worth exploring for {{company}}?

[SIGNATURE BLOCK]

Hi {{first_name}},

Curious if you’re not the right person who deals with [PAIN POINTS], if you’d be open to sharing who at {{company}} is responsible for it?

Would you mind cc’ing them in here or letting me know their name?

Thanks in advance for the help.

[SIGNATURE BLOCK]

Hi {{first_name}},

Congrats on your new role as [NEW JOB TITLE]. That’s exciting, and very well-deserved.

We usually work with [NEW JOB TITLE] to help them with [PAIN POINT]. Does this resonate with you? If so, it would be great to talk about how we can help and see if it would make sense to work together.

Either way, congrats again! And hope you pop some champagne tonight!

Cheers,
[SIGNATURE BLOCK]

Call script:
Hey {{first_name}}, I know you weren't expecting my call, do you have a moment? I promise to be brief.

I just saw you’re in a new role! Congrats!

It’s [YOUR NAME] from [YOUR COMPANY]. We’re helping other [NEW JOB TITLE]s at similar companies like yours with [VALUE PROP].

Is this something that’s on your radar in the near future?

Voicemail:
Hey {{first_name}}, Congrats on moving to [NEW JOB TITLE].

We usually work with [NEW JOB TITLE]s to help them with [PAIN POINT]. Does this resonate with you? If so, it would be great to talk about how we can help and see if it would make sense to work together.

I’ll drop you an email as well, so feel free to call or email me back and we’ll find some time on our calendars to get into more detail.

Leave blank.

Hi {{first_name}},

We’re helping [NEW JOB TITLE] at companies in your industry, by [VALUE PROP].

I’m curious if that’s one of your top initiatives going into the next couple of months?

Let me know if/how I can support you in your new role!

Best,
[SIGNATURE BLOCK]

See previous call step.

Congrats on the new gig, {{first_name}}! Let me know how I can help support you in your new role. I’m excited for you, and want to be a resource—now or in the future—if I can be.

Hi {{first_name}},

I’m excited for you in your new role and want to be a resource—now or in the future!

Seems like now is not the right time?

Whenever you are, you know where to find me!

Hi {{first_name}}

Thanks for your interest in learning more about [YOUR COMPANY]. I’m excited to chat with you and see how we can help you and your team.

What are a couple of days/times that works best for you in the next week? If easier, here is my calendar [INSERT CALENDAR LINK] - feel free to grab a time that is most convenient for you.

PS - Is there anyone else you think should join the call? We can invite them as well.

[SIGNATURE BLOCK]

Call script:
Hey {{first_name}}, it’s [YOUR NAME] from [YOUR COMPANY]. How are you doing today?

Looks like you requested to chat with someone recently. [Mention where they had put in the request]

So I wanted to make sure we schedule some time to chat.

Do you have some availability this or next week?

Voicemail:
Hi {{first_name}} - I just saw you requested to chat with someone, so I wanted to see when the best time would be to spend talking about your current challenges and if/how we can help from [ YOUR COMPANY].

I’ll drop you an email as well, so feel free to call or email me back and we’ll find some time on our calendars to get into more detail.

Looking forward to hearing back soon!

Leave blank.

Hey {{first_name}},

Thanks again for your interest in learning more about [YOUR COMPANY].

Looks like you requested to chat with someone recently, and I wanted to make sure we schedule some time together.

Do you have some time to talk in the next few days? Let me know some times that work and I’ll send over an invite.

Talk soon,
[SIGNATURE BLOCK]

See previous call step.

Hi {{first_name}} - I just saw you requested to chat with someone, so I wanted to see when the best time would be to spend talking about your current challenges and if/how we can help at [YOUR COMPANY].

I’ll drop you an email as well, so feel free to call or email me back and we’ll find some time on our calendars to get into more detail.

Looking forward to hearing back soon!

Hi {{first_name}},

I know you had asked to talk live, does it still make sense to do so?

If you prefer to chat async, let me know what questions you have, and I’d be happy to do my best to answer them.

PS - Here is a case study on how [CUSTOMER ABC GOT XYZ RESULTS USING US [INSERT CALENDAR LINK]]

Call but no voicemail.

Hey {{first_name}} - I know we missed each other. Would it make sense to find some time to connect in the next week or so?

If so, let me know a couple days/times that works best for you and I can send an invite, or, if easier, feel free to find a good time for you here [INSERT CALENDAR LINK].

Have a great day!

Best,
[SIGNATURE BLOCK]

Call script:
Hey {{first_name}}, it’s [YOUR NAME] from [YOUR COMPANY]. How are you doing today?

I missed you on the meeting we had scheduled for [DATE], and so I wanted to give you a call to make sure we can find a new time for you.

When would you be available this or next week?


Voicemail:
Hey {{first_name}}, it’s [YOUR NAME] from [YOUR COMPANY].

I missed you on the meeting we had scheduled for [DATE], and so I wanted to give you a call to make sure we can find a new time for you.

I’ll drop you an email as well, so feel free to call or email me back and we’ll find some time on our calendars to get into more detail.

Looking forward to hearing back soon!

Hey {{first_name}},

Do you have some time in the next few days to reschedule the call we had on our calendars?

Excited to show you how we’ve helped other companies like {{company}} with [VALUE PROP].

Let me know a couple of days/time that works best for you. Or, if easier, feel free to grab time on my calendar [INSERT CALENDAR LINK].

[SIGNATURE BLOCK]

Hey {{first_name}},

You’re probably swamped, but wanted to make sure we find time to connect live. Do you have 30 minutes in the next week to talk? I can send an invite, or feel free to find time on my calendar [INSERT CALENDAR LINK].

Excited to talk with you.

[SIGNATURE BLOCK]

Hey {{first_name}},

I know we missed each other, but wanted to see if you still want to talk about [VALUE PROP].

If so, is there a day/time that would work best on your end? Let me know and I’ll send an invite. Otherwise, here’s my calendar link [INSERT CALENDAR LINK] in case easier.

[SIGNATURE BLOCK]

Leave blank.

Want to reschedule our call?

Hey {{first_name}},

Curious if you still wanted to chat live sometime?

We’re hearing from companies like {{company}} that [PAIN POINT]. If this resonates with you, it would be great to learn more and see if/how we can help.

[SIGNATURE BLOCK]

Hey {{first_name}},

Did you still want to chat about [PRODUCT]?

I'm here to support however I can, if you have any questions, just let me know.

And if you want to jam on a call live, you can snag time with me here [INSERT CALENDAR LINK].

Hey {{first_name}},

Just wanted to check in a final time, as i'm sure you wouldn't want to miss out on [QUANTIFIABLE BENEFITS]

Happy to chat through it live, and show you how [PRODUCT] can help you achieve the same.

Just reply back, or feel free to grab time with me using my calendar [INSERT CALENDAR LINK].

[SIGNATURE BLOCK]

Hi {{first_name}},

I noticed someone from {{company}} was cruising around our website (technology is pretty wild these days eh?).

Even if it wasn’t you, I’m assuming [PAIN POINT] has come up in at least one meeting recently.

If you’re thinking “who the heck is this person?” I got you covered. [MY COMPANY] helps people like you solve [PAIN POINT] by [VALUE PROP].

Interested in learning more?

Cheers,
[SIGNATURE BLOCK]

Call script:
Hey {{first_name}}, it’s [YOUR NAME] from [YOUR COMPANY], are they keeping you busy today?

Look I know I caught you cold here — do you mind if I level with you quickly and you can let me know if you think it’s worth a follow-up?

I saw you were heading up [ROLE] at {{ company }}, and I wanted to introduce [SOLUTION] to you.

*Give a 1-2 sentence pitch with added credibility/social proof*

So {{ first_name }}, how is [PAIN POINT] looking for you this year? *Wait for answer*

Awesome, well if I could get you more [VALUE] than [THEIR ANSWER] would it be worth a 30-minute walk-through of how [PRODUCT] works?

Voicemail:
Hey {{first_name}}, It’s [YOUR NAME] from [YOUR COMPANY]. I sent you an email, but figured I’d try calling to see if you had a few minutes to talk about [PAIN POINT].

Let me know if you’d like to explore how [YOUR COMPANY] can help and we can find some time to chat live.

Leave blank.

Hi {{first_name}},

Why continue struggling with [PAIN POINT] when you could….not?

I’d love to help you [VALUE PROP] at {{ company }}. If now’s not the right time, please let me know as well.

Looking forward to chatting!

[SIGNATURE BLOCK]

See previous call step.

Hey {{first_name}} - Let me know if you want to talk through how we’re solving [PAIN POINTS] for other [PERSONAS].

Hi {{first_name}},

You wouldn't believe this, but my system is still telling me people from {{ company }} are checking [YOUR COMPANY] out.

If you have a quick 3 seconds right now, please forward this to the right person to discuss. I’ll be forever grateful.

Thanks!

[SIGNATURE BLOCK]

Call but no voicemail.