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Prospect on LinkedIn with the Apollo Chrome Extension

Article author
Brandan Blevins
Updated

Overview

With the Apollo Chrome extension installed, you can search for and request details about prospects from LinkedIn, LinkedIn Sales Navigator, or directly from the Apollo database.

View detailed information about a chosen company or contact, build detailed lists for use in Apollo sequences, view insights about a company, or view a contact's colleagues. These details help you find the right prospects to engage and grow your business. Then, automate your LinkedIn tasks using the extension.

 
Stay Compliant

Apollo doesn't currently apply GDPR safeguard controls to EU or UK contacts from the Apollo Chrome Extension. As a result, Apollo strongly recommends that you use caution and double-check a prospect's location on LinkedIn when prospecting contacts from the extension. Make sure you stay GDPR compliant before you enroll them in your multichannel outreach strategy.

The following sections show how to find prospects on LinkedIn and automate related tasks.

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Research an Individual Prospect

To research a prospect on LinkedIn using the Apollo extension:

  1. Go to a user profile on LinkedIn. Then, click the Apollo Chrome extension to open it.

Launch the Chrome extension.

  1. (Recommended) Use the extension to uncover more information about the prospect and their company. Click Insights to see signals related to the company, along with information about the company's technologies, hiring trends, and funding rounds.

Access the extension tabs for more information.

  1. Click Prospect to save them as a contact and add them to a sequence. If you want to save the prospect's profile to your Apollo account, this costs credits. You can also use credits to view the prospect's phone numbers.

Save the prospect.

You've now prospected individuals on LinkedIn.

 
Verified Emails and Mobile Numbers

Apollo charges 1 credit each to enrich a contact with a verified email address or mobile phone number. If you're an Apollo admin and want to track how many credits your team has used, launch Apollo and click Settings > Credit Usage.

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Find Bulk Prospects

To find several prospects on LinkedIn at once using the Apollo extension:

  1. Go to a company's profile on LinkedIn. Then, click People.

Open the people tab.

  1. Click New Prospects then click Select All to select all of the contacts now listed in the Chrome extension.
 
Select All

To ensure the extension captures all the contacts you want to select, you might need to scroll down the page.

Select only net new prospects.

  1. Click I want to..., then choose an action like add to a list, add to a sequence, or push to your CRM.

You've now prospected in bulk on LinkedIn.

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Execute Your LinkedIn Tasks

If you use LinkedIn to find and engage with your ideal contacts in a personalized way, you can leverage Apollo automation. LinkedIn task automation helps you increase the efficiency of your workflow while keeping your engagement personal as you scale.

Before you can execute your LinkedIn tasks using the extension, you need to:

  • Create LinkedIn tasks: If you haven't created any LinkedIn tasks for your Apollo sequences yet and need a helping hand, review Complete LinkedIn Tasks in a Sequence. Refer to Sequences Overview for an introduction to Apollo sequences and Create a Sequence to add other types of steps to your sequence.
  • Enroll contacts in a sequence: If you create a sequence, you also need to enroll a list of contacts into it before you can leverage LinkedIn task automation. For more information about how to add contacts to a sequence, check out Add Contacts to a Sequence.

Now that you have created new tasks or sequences, you can start to execute your LinkedIn tasks using the Apollo extension:

  1. Go to LinkedIn and click the Apollo Chrome extension to open it. Launch the Chrome extension.
  2. Click the Tasks tab. From here, you can view a summary of the pending tasks in the pipeline from this tab. View your LinkedIn tasks.
  3. To complete an individual task, click Execute Task. To execute the tasks in bulk, click Select all, then click Execute Tasks. Execute your LinkedIn tasks.

Apollo automatically starts executing all the selected tasks.

 
See What's Next

If you navigate to a contact's LinkedIn page, Apollo moves any tasks related to the contact to the top of the queue so you can easily find them.

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Learn More

Want to uncover industry-leading social selling tips, tricks, and best practices? Hop into Chapter 5 of our shiny new book, Outbound Sales, to learn:

  • How to build your top-of-funnel by posting high-value content.
  • The best practices for post and activity engagement.
  • The best strategies for LinkedIn messages. How to snowball these relationships offline.

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