Overview
Integrate HubSpot with Apollo to keep your CRM data available and up to date across both platforms. There are two versions of the integration depending on your use case:
| HubSpot CRM | Sync contacts, accounts, and deals between Apollo and HubSpot with the HubSpot CRM integration. You can also push Apollo activities, including emails, calls, meetings, tasks, and notes, to HubSpot. |
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| HubSpot Data Enrichment | Enrich existing HubSpot records with Apollo data with the HubSpot data enrichment integration. This option doesn't support two-way sync or pushing contacts, accounts, deals, or activities. |
How It Works
HubSpot CRM lets Apollo and HubSpot share the sales data your team needs, so you can work with CRM records while prospecting and engaging in Apollo.
- View HubSpot records in Apollo: Apollo pulls supported contacts, accounts, and deals from HubSpot, helping your team recognize records that already exist in your CRM.
- Send Apollo records to HubSpot: Apollo can push supported contacts, accounts, and deals to HubSpot when they meet the rules your team sets.
- Keep activity history together: You can push Apollo emails, calls, meetings, tasks, and notes to HubSpot.
Your data mapping and sync settings determine which information moves between Apollo and HubSpot and when.
HubSpot Data Enrichment is for enriching existing HubSpot records with Apollo data. It doesn't support two-way record sync or activity sync.
Get Started
Set up HubSpot CRM in this order to control how data moves between Apollo and HubSpot.
| Connect HubSpot | Authorize HubSpot in Apollo and choose HubSpot CRM for full sync or HubSpot Data Enrichment for enrichment only. |
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| Configure data mapping | Map fields and stages between Apollo and HubSpot, then set data-writing rules for the records your team syncs. |
| Configure sync settings | Use sync settings to choose which records and activities Apollo pulls from HubSpot and the conditions that trigger pushes to HubSpot. |
FAQs
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Frequently asked questions |
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| Does Apollo replace HubSpot? | Can I control which way data moves between Apollo and HubSpot? | Can Apollo overwrite existing HubSpot data? |
| Is HubSpot integration included in my Apollo plan, and does it use credits? | Does Apollo manage HubSpot marketing contact status? | |
Does Apollo replace HubSpot?
No. Apollo works alongside HubSpot. Use Apollo to find, enrich, and engage prospects, while HubSpot remains your CRM. With HubSpot CRM, you can share supported records and activities between both platforms.
Can I control which way data moves between Apollo and HubSpot?
Yes. With HubSpot CRM, you can configure how Apollo pulls supported HubSpot records into Apollo and which Apollo records and activities it pushes to HubSpot. Configure push and pull behavior separately in HubSpot sync settings.
Can Apollo overwrite existing HubSpot data?
You control whether Apollo fills empty HubSpot fields or overwrites existing values. Configure data-writing rules for contacts and accounts when you configure HubSpot data mapping.
Is HubSpot integration included in my Apollo plan, and does it use credits?
HubSpot integration is available on paid Apollo plans. Some enrichment actions use credits, and credit usage can vary by enrichment workflow, data type, and data source. Review Apollo plans and credit usage for your team's current access and usage details.
If you need access to the HubSpot integration, upgrade your plan. If you have questions, reach out to the sales team.
Does Apollo manage HubSpot marketing contact status?
No, Apollo doesn't set or manage marketing contact status in HubSpot. Manage marketing contact designation directly in HubSpot.
Learn More
Use these resources to refine your HubSpot setup after you complete the initial configuration.
| Follow Apollo's Recommended Default Field Mapping | Review Apollo's recommended CRM field mappings to help prevent data discrepancies. |
| Bidirectional Sync Overview | Learn how two-way sync helps keep Apollo and CRM contact data aligned. |
| Use CRM Enrichment | Enrich existing HubSpot contacts and accounts with Apollo data manually, in real time, or on a schedule. |
| Contact and Account Ownership with CRM Integrations | Understand how Apollo assigns ownership when you push contacts and accounts to HubSpot. |