Overview
Search filters are powerful parameters that allow you to include or exclude specific data when you search for people or companies in Apollo. Use filters to narrow down your search, create prospect lists, and find and engage with the right contacts at the right time.
Check out the following sections to apply filters when prospecting in Apollo and learn more about how and why to use each one.
Use Filters in a Search
To use filters in a search:
- Select a filter and configure the settings to search for the people or companies most likely to benefit from your outreach. You can search by job title, location, company size, and more.
Want to learn more about a particular filter? Check out the filter glossary to dive deeper into what each filter does.
- As you add and edit filters, Apollo updates your search results.
Did you know? Each time you pick a filter, it works together with the other filters or subfilters you've already chosen. For example, if you filter for companies with 1-10 employees, and then add a filter for companies in the United States, Apollo will only show you US companies that have 1-10 employees.
- Click Save search to save a search.
When you've applied search filters to find the contacts you're looking for, you can enroll them in a sequence, push them to HubSpot or Salesforce, export them to a CSV, or save them to a list.
Did you know? You can use a power-up to discover more about the people or companies in your search. Learn more about how power-ups work.
Filter Glossary
You can use the following search filters in Apollo. Click a filter to learn more about how and when to use it in your search.
Most Popular Filters
# of employees | # of employees by department | AI filters |
Buying intent | Company | Email status |
Industry & keywords | Job postings | Job titles |
Lists | Location | Name |
Owner | Persona | Scores |
Sequence | Signals | Stage |
Territories |
People and Company Filters
Account engagement | Account or contact created date | Account or contact CSV import |
Account or contact custom fields | Account or contact Salesforce view | Contact data request |
Conversation recording | Conversation tracker keywords | Email auto responder |
Email bounced | Email clicked | Email meeting set |
Email opened | Email replied | Email sent |
Email spamblocked | Email unsubscribed | Founded year |
Funding | Headcount growth | Job change |
Languages | Last activity | News |
Opted out of calls | Parent accounts | Person deleted |
Phone status confidence | Retail locations | Revenue |
SIC codes | Source | Synced to CRM |
Technologies | Time in current role | Total years of experience |
Website visitors |
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
# of employees
Target your market segment
The number of employees filter helps you narrow your search by company headcount. Use this filter to find the contacts and accounts that fit your ideal market segment, whether in small, medium, or large businesses.
To use this filter:
- Click # of employees > then select from the predefined ranges, set a custom range, or search for companies where the headcount is unknown.
- Apollo updates your search results with the company sizes you specified.
# of employees by department
Tailor your search to the ideal department size
The number of employees by department filter helps you find people and companies by the number of team members in specific departments. Use this filter to target your outreach to companies with the department sizes that are most likely to benefit from your product or service.
This filter shows anyone working at companies with the department sizes you select.
To use this filter:
- Click + Add new department and begin typing the department name. Then, select a department from the results. You can apply multiple departments to your search.
- Next, enter a minimum or maximum number of employees, or create a range.
- Apollo updates your search results with the company sizes you specified.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Account engagement
Find accounts who need engagement
The account engagement filter allows you to search for companies by last contacted date. Use this filter to find accounts who you're already engaged with, or to find ones who have fallen out of outreach.
To use this filter:
- Click Account engagement > then enter a date or create a range, or select a minimum number of engagements.
- Apollo updates your search results based on the engagement filters you selected.
Account or contact created date
Find accounts and contacts by creation date
The account and contact created date filters let you search for people and companies by the date the accounts were created in Apollo. Use this filter to find contacts and accounts by a specific quarter or date.
To use this filter:
- Click Account created date or Contact created date > then select a date or set a range.
- Apollo updates your search results based on the creation date filter you selected.
Account or contact CSV import
Find imported leads
The account and contact CSV import filters allow you to find specific people and companies by CSV import. Use this filter to find specific leads that you imported.
To use this filter:
- Click Account CSV import or Contact CSV import > then check one or more CSV import file names.
- Apollo updates your search results based on the imports you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Account or contact custom fields
Find contacts by custom criteria
The account and contact custom fields filters allow you to search by custom fields. Custom account or contact fields include research or other informaton unique to your organization.
Use this filter to find leads by custom criteria.
To use this filter:
- Click Account custom fields or Contact custom fields > then select a custom field.
- Select a value to filter by.
- Apollo updates your search results based on the values selected for the custom field.
Account or contact Salesforce view
Search by Salesforce filters
The account or contact Salesforce view filter allows you to search by preconfigured Salesforce filters. This filter can't be used at the same time as other Apollo filters.
Use this filter to narrow your search by parameters from Salesforce.
To use this filter:
- Click Account Salesforce view or Contact Salesforce view > then select a filter from the dropdown.
- Apollo updates your search results based on the Salesforce view you selected.
AI filters
Refine your targeting and qualify prospects
Filter by AI power-ups you or your team have created. When you run a power-up, Apollo automatically creates a corresponding filter, allowing you to more effectively target and qualify contacts and accounts.
For example, with the power-up template Assign as B2B or B2C, you can filter your results to only show B2B accounts.
You can filter by multiple AI power-ups at once.
To use this filter:
- Click AI Filters, then select Contact or Account depending on the type of power-up you created.
- Click Add power-up filter then select a power-up from the dropdown.
Single-select power-ups | If your power-up field type is single-select, like "B2B" or "B2C," select a value to filter by. You can filter by multiple values at once. Alternatively, click Is known to filter for records where the power-up value is known, or Is unknown to filter for records where the power-up value is unknown. |
---|---|
Single-line or multi-line power-ups | If your power-up field type is a single-line or multi-line text, check Contains and enter keywords to filter for, or check Does not contain and enter keywords to filter out. Alternatively, click Is known to filter for records where the power-up value is known, or Is unknown to filter for records where the power-up value is unknown. |
- To filter by additional power-ups, click Add power-up filter.
Wanna know the secrets to power-up success? Check out 3 steps to excel at AI power-ups. If you're looking to level-up your prompt writing skills, review Apollo's AI Prompt Best Practices.
Buying intent
Search for who's buying
Buying intent gives you timely insights into the online intent-to-buy behaviors of your ideal companies. The buying intent filter allows you to filter by buying intent scores and intent topics. Use this filter to target the companies who are actively researching specific topics related to your product or service online.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Apollo calculates buying intent based on how recently and how often companies demonstrate buying intent when searching online resources for the intent topics you choose. Companies with higher buyer intent scores may be more likely to buy related products or services.
To use this filter:
- Click Buying intent, and select one or more intent scores.
- Click one or more intent topics.
- Click the Edit icon to select or adjust your team's buying intent topics. You can also access and edit your intent topics from the intent settings. When you make edits, you can't change your topics for 24 hours.
- Apollo updates your search results with the buying filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Company
Target a specific buyer
The company filter allows you to search by company names. Use this filter to find or exclude specific companies on your prospecting list. You can filter by multiple companies to target a wider audience.
To use this filter:
- Click Company, and begin typing the company name.
- Apollo updates your search results based on the creation date filter you selected.
Contact data request
Filter for contacts whose data you requested
The contact data request filter allows you to filter people by data request. data request. A data request refers to contact information that you can purchase with email or mobile credits in Apollo.
Use this filter to find contacts whose data you already requested.
To use this filter:
- Click Contact data request > then select one or more data requests.
- Apollo updates your search results based on the requests you selected.
Conversation recording
Find people you talked to
The conversation recording filter allows you to find people present in conversation recordings. Use this filter to find contacts present in any recordings, present in a minimum number of recordings, or to find contacts with a recorded conversation on a specific date.
To use this filter:
- Click Conversation recording > then select yes or no for present in any recordings.
- Set a minimum number times the contact should be present for recorded conversations, or select a date when a conversation was recorded.
- Apollo updates your search results based on the conversation filters you selected.
Conversation tracker keywords
Search for contacts with promising conversations
The conversation tracker keywords filter allows you to filter for people who exhibited keywords during recorded conversations. Use this filter to find leads with whom you had the most impactful conversations.
To use this filter:
- Click Conversation tracker keywords > then use the dropdown to select a keyword or add a new one.
- Check Include all keywords to find contacts that match all selected keywords, or check Exclude keywords to exclude contacts who used the selected keywords.
- Apollo updates your search results based on the keywords selected.
Email auto responder
Filter by OOO and other auto-responses
The email auto responder filter allows you to search for people who auto-responded to emails sent in Apollo. Use this filter to find people for whom it's worth following up with.
To use this filter:
- Click Email auto responder > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email bounced
Find contacts whose emails are bouncing
The email bounced filter allows you to search for people who were sent emails in Apollo but didn’t receive them due to a bounced email. Use this filter to find people who you're having trouble reaching. The majority of email bounces can be solved by improving your deliverability score.
To use this filter:
- Click Email bounced > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email clicked
Search for the most engaged leads
The email clicked filter allows you to search for people who clicked emails sent in Apollo. Use this filter to find people who are engaging with your outreach.
To use this filter, enable click tracking for your campaign.
To use this filter:
- Click Email clicked > then select Yes or No.
- Enter a minimum amount of clicks.
- Enter the date an email was last clicked, or create a range.
- Apollo updates your search results based on the email filters you selected.
Email meeting set
Find people who want to meet
The email meeting set filter allows you to search for people who were sent emails sent in Apollo that led to a meeting booked. Use this filter to find people who booked meetings based on your email outreach.
To use this filter:
- Click Email meeting set > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email opened
Search for contacts engaging with your outreach
The email opened filter allows you to search for people who were sent emails in Apollo and opened them. Use this filter to find people who open your emails.
To use this filter:
- Click Email clicked > then select Yes or No.
- (Optional) Enter a minimum amount of email opens.
- (Optional) Enter the date an email was last opened, or create a range.
- Apollo updates your search results based on the email filters you selected.
Email replied
Find the leads replying to your messages
The email replied filter allows you to search for people who were sent emails in Apollo and replied to them. Use this filter to find people who reply to your emails.
To use this filter:
- Click Email replied > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email sent
Filter for people you've already reached out to
The email sent filter allows you to search for people who were sent an email in Apollo. Use this filter to find people who you've reached out to recently.
To use this filter:
- Click Email sent > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email spamblocked
Find contacts who are spamblocked
The email spamblocked filter allows you to search for people who were sent emails in Apollo, but the emails went to spam. Use this filter to isolate contacts whose inbox you can't reach.
To use this filter:
- Click Email spam block > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Email status
Increase your chance of engagement
The email status filter narrows your search by a person's email status in Apollo. Use this filter to target the right contacts in your outreach and maintain a healthy deliverability rate.
Email statuses refer to the likelihood of a contact's email address being active, valid, and verified. Apollo displays the following default email statuses: verified, unverified, update required, unavailable, catch-all and user-managed. The update required status is only available on saved contacts.
You can filter for one or multiple email statuses to find the contacts most likely to respond to your outreach.
To use this filter:
- Click Email status, and select one or more email statuses.
- Click Advanced > Show only user managed to only search for contacts that you or your team uploaded via CRM or CSV or that you manually edited in Apollo.
- Click Advanced > Include catch-all emails to include contacts with catch-all emails.
- Apollo updates your search results with the email statuses you selected.
Email unsubscribed
Exclude the unsubscribers
The email unsubscribed filter allows you to filter by people who unsubscribed to emails sent in Apollo. Use this filter to exclude people from lists or outreach who have already unsubscribed from your correspondence.
To use this filter, enable an unsubscribe link for your mailbox.
To use this filter:
- Click Email unsubscribed > then select Yes or No.
- Apollo updates your search results based on the email filters you selected.
Founded year
Find startups and scaleups
The founded year filter allows you to filter by a company's founded year. Use this filter to find startups or more established corporations.
To use this filter:
- Click Founded year > then enter a year or create a range.
- Or check Include companies with unknown founding date.
- Apollo updates your search results based on the founding years you selected.
Funding
Find companies with cash
The funding filter allows you to find companies by funding rounds. You can search by seed, angel, venture funding, and more.
Use this filter to find leads that are growing and have budget for your product or service. Companies that are newly funded are likely experiencing rapid growth. They might be looking for strategic advice on scaling operations, managing their expanding workforce, or entering new markets efficiently — plus you know they have cash to spare. Conversely, firms with stagnating or declining revenues could be in need of consulting services to identify areas for cost reduction or other operational improvements.
Apollo calculates funding data from multiple sources. This data is enriched regularly.
To use this filter:
- Click Funding > then select a funding source.
- Or click to set a funding minimum, maximum, or create a range.
- Apollo updates your search results based on the funding filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Headcount growth
Discover the fastest growing companies and departments
The headcount growth filter allows you to filter by a company’s employee growth through a percentage and timeframe.
Use this filter to find the fastest growing companies and departments to market your product or service.
Apollo determines headcount growth by tracking and calculating the growth of employee data at companies. This data is enriched regularly.
To use this filter:
- Click Headcount growth > then select a minimum, maximum, or create a percentage range for growth.
- Select a time frame.
- Search departments to focus your growth range to the department-level.
- Apollo updates your search results based on the filters you selected.
Industry & keywords
Tailor your search by trade
The industry & keywords filter lets you focus your search by specific industries and keywords. Use this filter to find contacts in the sectors that match your ideal customer profile.
Industry is a self-reported, single value pulled from company social media sites, while keywords can be surfaced from a variety of sources.
Industry searches are useful if you're targeting companies that offer a wide range of goods and services that all relate to the same field. If you want to search broadly and don't care about more specific business purposes or service, use the industry filter. Check out the full list of supported industries and trades.
If you want more granular targeting, keywords are ideal since there isn't an upper limit on how many you can use. You can combine multiple keywords to drill down into companies who match any of the keywords you want, or you can search for companies who match all of the keywords you want. In addition, you can add in keywords to exclude so you're not getting results that don't fit your target audience.
To use this filter:
- Click Industry & keywords and begin typing an industry name. Then, select the industry from the results. You can filter by multiple industries.
- Click Advanced Settings > Is not any of to exclude specific industries.
- Click Advanced Settings > Is known to include results where a company's industry is known.
- Click Advanced Settings > Is unknown to include results where a company's industry is unknown.
- Or click Company keywords to filter by specific keywords. Check Include keywords to search for any keywords you enter, separated by a comma. Check Include ALL to search for all keywords you enter, separated by a comma. Click Advanced Settings to choose the type of keywords to filter by: company name, social media tags, social media description, or SEO description.
- Apollo updates your search results with the industries and keywords you selected.
Job change
Find contacts to enrich
The job change filter helps you surface contacts who have changed jobs since being saved to your Apollo instance.
Use this filter to learn when your previous customers or champions land in new companies. Leverage their past success with you to open doors. By connecting with champions who have a positive experience with your brand, it’s easier to bring your solution to their new company. You can also use this filter to find contacts whose data needs enriching. You can use credits to find new information about contacts who experienced a job change.
To use this filter:
- Click Job Change > then select contacts who have or haven’t changed jobs.
- Apollo updates your search results based on the filters you selected.
- You can then click the check mark beside Update available to enrich a contact's data.
Job titles
Find your ideal customers by their profession
The job titles filter allows you to search for contacts by their current or past job title or job function. Use this filter to target contacts in the roles that best match your ideal customer profile.
To use this filter:
- Click Job titles, and begin typing a job title, then select from the results. Or use quotation marks
" "
to return exact matches. - Check Include people with similar titles to expand your search to related job titles.
- Click Exclude and type job titles to exclude.
- Click Past job titles to include or exclude past job titles.
- Click Management Level to filter by levels like founder, manager, or intern, or click Departments & Job Function to filter by specific departments.
- Alternatively, click Advanced to filter by Boolean search like
AND
,OR
, andNOT
to target exact results. - Click Is known to filter for contacts whose job title is known.
- Click Is unknown to filter for contacts whose job title is unknown.

Job postings
Find the fastest growing companies
The job postings filter allows you to filter by companies currently hiring for open positions.
Use this filter to find companies that are expanding. You can filter by specific job titles, job locations, or both, as well as other job posting details.
Apollo detects job posting activity from multiple sources and regularly enriches the data.
To use this filter:
- Click Job postings and begin typing a job title to select it from the list. You can enter one or more options.
- Under Job located at, begin typing a job location and select it from the list to filter by location. You can select one or more options.
- Or click Job posting date & range and select a minimum or maximum number of days since the job was first posted, or create a range.
- Under Job posted at, select a from or to date, or create a range.
- Apollo updates your search results with the job posts you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Languages
Find the people who speak your language
The languages filter allows you to filter by the languages supported on a company's website. Use this filter to find contacts receptive to your product or service language or to multilingual products and services.
To use this filter:
- Click Languages > then select one or more languages.
- Or click the minimum number of languages for the company's website to support.
- Apollo updates your search results based on the languages you selected.
Last activity
Find leads who have slipped through the cracks
The last activity filter allows you to filter by an account or contact's last activity in Apollo. Use this filter to hone in on contacts or accounts that need attention.
Apollo determines last activity based on calling or emailing a contact, creating or completing a task for a contact or an account, or creating linked SalesForce task events or calendar events associated with contacts or accounts.
To use this filter:
- Click Last activity > then enter a date or create a range.
- Apollo updates your search results based on the last activity filters you selected.
Lists
Search for the contacts on your lists
The lists filter allows you to filter by the lists you've created in Apollo. Lists enable you to consolidate contacts or companies in a common resource so you can easily find them in a search, use them in an Apollo sequence, or export them for use in third-party platforms.
Apply this filter to search for contacts or companies you've already identified in your saved lists.
To use this filter:
- Click Lists > People or Companies.
- Use the dropdown to select one or more lists.
- Or click Advanced Settings to exclude or include all lists.
- Apollo updates your search with the contacts from the lists you selected.
Location
Prospect by region
The location filter enables you to focus your search on specific geographies. Use this filter to prospect in your ideal location or to avoid specific areas.
To use this filter:
- Click Location > then select the Contact tab to search by an individual's location or the Account tab to search by a business location.
- Begin typing a city, state, country, or zip code. Hover over the result, and click it to Include or Exclude the area. You can make multiple selections.
- Or click Select Zip Code Radius to filter by a radius around a specific zip code.
- Apollo updates your search results with the location filters you selected.
Name
Target a specific prospect
The name filter lets you filter by specific individuals. You can filter by first or last name, or both. You can filter one name at a time.
Use this filter to find a specific contact quickly. If you're looking for a saved contact, click the Saved tab.
To use this filter:
- Click Name > then enter a person's name.
- Apollo updates your search results with the name you selected.
News
Search for growing companies
The news filter allows you to filter by news about a company.
Use this filter to find leads associated with specific news topics like expansion.
Apollo combines news data from multiple sources. This data is updated regularly.
To use this filter:
- Click News > then select one or more topics.
- Select a date or create a range.
- Apollo updates your search results based on the news filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Opted out of calls
Find opt outs
People who opt out of calls no longer wish to receive calls from the dialer. Use this filter to quickly remove opt outs from your search results.
To use this filter:
- Click Opted out of calls then select yes or no.
- Apollo updates your search results based on the filter you selected.
Owner
Find the contacts and accounts you manage
The owner filter allows you to find contacts and accounts by their owners. Use this filter to easily include or exclude the contacts and accounts that you or your teammates own in a search.
To use this filter:
- Click Owner > Contact or Account.
- Select one or more account owners from the dropdown.
- Or click Not owned by to exclude results from specific account owners.
- Apollo updates your search results with the owner filters you selected.
Parent accounts
Detangle conglomerates
The parent accounts filter let you filter by parent accounts. Parent accounts help keep your saved accounts organized if an account has different subsidiaries or undergoes an acquisition. You can include or exclude parent accounts with this filter.
To use this filter:
- Click Parent accounts > then select parent accounts to include or exclude.
- Apollo updates your search results based on the account filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Persona
Identify and target the people who best represent your ideal customers
The persona filter allows you to filter by personas. Personas are sets of custom filters comprised of titles, departments, and other attributes that define the specific groups of people you want to target in a search.
Use this filter to find the types of people most likely to buy your product or service.
To use this filter:
- Click Persona > then check one or more personas.
- Click All personas to edit existing personas, or click + Persona to create a new persona.
- Apollo updates your search results based on the personas you selected.
Person deleted
Identify people who have requested to removed
This filter is currently in beta and is only available to some users. Apollo is automatically enrolling new users. If you don't have access to the filter yet, stay tuned!
This filter only works on saved contacts. The person deleted filter allows you to quickly identify people who have requested to be removed from the Apollo contributor database. Use this filter to identify contacts who are unlikely to be receptive to outreach and delete them from your saved contacts. If a person has requested to be deleted, you should refrain from contacting them unless you have an independent legal basis to do so.
To use this filter:
- Click Person deleted, and select Yes or No.
- Yes returns saved contacts who have requested to be removed from the Apollo database.
- No returns contacts who have not requested to be removed from the Apollo database.
Phone status confidence
Find the best contacts to reach by phone
This filter only returns results for saved contacts, and not for net new people.
The phone status confidence filter allows you to search for saved contacts with or without a phone number. You can also filter saved contacts by phone number type and status to ensure that you follow best calling practices and only reach out to contacts with reliable, valid numbers.
Use this filter to find contacts with working phone numbers and to hone in on the people most likely to answer your call.
To use this filter:
- Click Phone status confidence, and select Yes or No to filter by contacts with a phone number.
- Yes returns contacts with saved phone numbers.
- No returns contacts who don't have phone numbers.
- Check to filter by specific phone number types, or by a phone number status:
- Valid
- Questionable
- Invalid
- No status
Apollo calculates phone status confidence based on previous call attempts. Valid phone numbers are considered to be reliable, working phone numbers. Calls to phone numbers that fail, are marked as wrong, or are flagged as inaccurate may be classified as invalid or questionable phone numbers. The more strikes against a phone number, the lower its phone status confidence.
Retail locations
Find the right retail footprint
The retail locations filter allows you to filter by the number of retail locations a company has. Use this filter to find the right retail footprints for your product or service.
To use this filter:
- Click Retail locations > then enter a minimum, maximum, or create a range.
- Apollo updates your search results based on the location filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Revenue
Search for higher revenues
The revenue filter allows you to search for leads by company revenue. Use this filter to find the leads with larger budgets.
To use this filter:
- Click Revenue > then enter a range, or select is known or is unknown.
- Check to filter by public or private companies.
- Apollo updates your search results based on the revenue filters you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Scores
Scan for the highest scoring leads
The scores filter allows you to filter people or companies by scores. Scores are the custom rubrics you and your team create to automatically rank potential contacts and accounts based on the demographic, firmographic, and behavioral attributes that are most important to you.
First, create your scoring models in Apollo. Then, use this filter to pinpoint the people and companies with the highest lead scores. You can filter by minimum scores like excellent, good, fair, or not a fit.
To use this filter:
- Click Scores and select a score.
- Apollo updates your search results based on the score you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Sequence
Find the people you're engaged with
The sequence filter allows you to find the people or companies associated with specific sequences. Sequences are the multichannel outreach campaigns you build in Apollo to engage with contacts via automated steps and manual tasks.
Use this filter to view people already assigned to certain sequences.
To use this filter:
- Click Sequences and select one or more sequences from the dropdown.
- Click the options to include contacts in the selected sequences:
- Include contacts in any sequences above: Show contacts in any of the sequences you selected.
- Include active contacts in any sequences above: Only show active contacts in any of the sequences you selected.
- Include contacts simultaneously active in all of the sequences above: Only show active contacts that are enrolled simultaneously in all of the sequences you selected.
- Alternatively, click Show Advanced and select sequences to exclude contacts from the selected sequences:
- Exclude contacts in any sequences above: Do not show contacts in any of the sequences you selected.
- Exclude active contacts in any sequences above: Do not show active contacts in any of the sequences you selected.
- Exclude contacts simultaneously active in all sequences above: Do not show active contacts that are enrolled simultaneously in all of the sequences you selected.
- Apollo updates your search results with the sequence filters you selected.
Yes, you can! Click Show Advanced then choose Not in any sequence from the exclude sequences option.
SIC codes
Search by industry classification
The SIC codes filter allows you to search by specific SIC codes. Standard Industrial Classification (SIC) codes are four-digit numerical codes assigned by the U.S. government to businesses to identify the primary business of an establishment.
Use this filter to narrow your search to the specific industries that match your ideal customer profile.
Apollo determines SIC codes from multiple sources, and this information may be updated regularly. Apollo will only provide SIC codes that have companies associated with them.
To use this filter:
- Click SIC Codes > then select one or more SIC codes to include or exclude in your search.
- Apollo updates your search results based on the filters you selected.
Signals
Connect with the right people at the right time
The signals filter allows you to search for people or companies with the signals you create in Apollo. Signals are sets of custom demographic and behavioral filters, combined with communication tips.
Once you have created signals in Apollo, apply this filter to find and connect with the people and companies that match the criteria of your ideal customers.
To use this filter:
- Click Signals > All, People, or Companies.
- Check one or more signals.
- Apollo updates your search results based on the signal filters you selected.
Source
Find manually created leads
The source filter allows you to filter by a person or company's source. Use this filter to find people or companies manually created, imported from your CRM or CSV, or from other sources.
To use this filter:
- Click Source > then select one or more sources from the list.
- Apollo updates your search results based on the sources you selected.
Stage
Track the progress of your relationships with prospects
The stage filter allows you to filter contacts or accounts by their stage in Apollo. Stages help you visualize where your contacts are in your sales pipeline.
Apply this filter to identify and enroll the right contacts into the right sequences.
To use this filter:
- Click Stage > Contact or Account.
- Check each stage you want to include or exclude.
- Apollo updates your search results based on the stage filters you selected.
Synced to CRM
Find leads associated with your CRM
The synced to CRM filters allows you to filter by people or companies synced to Hubspot, Salesforce, Hubspot, Salesforce, or other CRMs. Use this filter to find leads associated with your CRM.
To use this filter:
- Click Synced to Hubspot / Salesforce > then select Yes or No.
- Apollo updates your search results based on the CRM filters you selected.
Technologies
Find leads using tech
The technologies filter allows you to find leads by the type of technologies being employed at a company. Apollo supports filtering by 1,500+ technologies.
Use this filter to hone in on people using competitor technology or technology related to the product or service you provide.
Apollo calculates technologies data from multiple sources, and this data is updated regularly. Check out the full list of supported technologies in a .csv file with Apollo API.
To view the full list of supported technologies with Apollo API, you must first log in to Apollo. Although this list is scraped and updated regularly, there may be a delay when the list is edited.
To use this filter:
- Click Technologies > then select one or more technologies.
- Apollo updates your search results based on the technologies you selected.
Some Apollo plans include more filters than others. To access advanced filters, upgrade your plan. If you have questions about upgrading, reach out to the Apollo sales team.
Territories
Find the leads in your district
The territories filter allows you to find people and companies by territories. Territories are geographies and sets of filters that restrict which contacts and accounts each person on your team can prospect.
Use this filter to find the contacts in your assigned territories.
To use this filter:
- Click Territories > then select a territory from the dropdown.
- Apollo updates your search results based on the territory you selected.
Time in current role
Find the leaders in their league
The time in current role filter allows you to filter contacts by the time accrued in their current job title.
Use this filter to target the most senior people in departments and positions.
To use this filter:
- Click Time in Current Role > then set a minimum, maximum, or create a range.
- Apollo updates your search results based on the time you selected.
Total years of experience
Search by seniority
The total years of experience filter allows you to search for contacts based on a range of experience in their overall career.
Use this filter to target the most senior leaders of companies and enterprises, or to seek out newcomers to be the next evangelists for your product or service.
To use this filter:
- Click Total Years of Experience > then set a minimum, maximum, or create a range.
- Apollo updates your search results based on the years you selected.
Website visitors
Track accounts based on their engagement
When you set up and track website visitors, you can prioritize prospects based on when they visited your website.
To use this filter:
- Click Search > Companies.
- Click Website visitors > then filter by the time period when the website visits occurred, the level of intent, and the visited domains.
- Check Show new companies to limit your search to only companies that have visited your website within the time period you selected. For example, if you limit your search to a 1 month time period, only companies that made a first visit within the last month will be shown. If a company visited 2 months ago and again 2 weeks ago, it would be filtered out of your search results.
- Click Advanced to filter by specific URLs and number of page views.
Website visitor data can be filtered for companies, not individual people. Website visitor data is refreshed every 7 days. The number of prospects you can view with the website visitor filter depends on your Apollo plan. Learn more about filtering companies by website visitor data.